Collection: BEAUTY OF JOSEON

BOJ is a Korean brand that embraces Hanbang - specific herbal ingredients that have been used since the Joseon Dynasty; Ginseng, Green Plum & Rice.

BOJ combine these ingredients that have been used for centuries in Korea, with modern day science to give us high quality products inspired by a culturally rich and thriving period in their history.

All BOJ products are cruelty-free. BOJ does not use animal-derived ingredients, and do not test on animals.